Can Your Business Communication Or Business Writing Textbook Pass This Google Test?

Can Your Business Communication Or Business Writing Textbook Pass This Google Test?

Social media are revolutionizing business communication—even companies that don't use these tools yet are affected by new audience behaviors and expectations.

Is your business communication textbook informed by real-life, hands-on experience with social media? We invite you to try a simple experiment.

1. Google the following keywords: Bovee Thill social media

How many results do you see?

2. Now search for social media along with the names of the